Apple wowed many in the tech world with the launch of a new tablet computer – the iPad – that could pioneer a new style of media use in the digital age.
But some critics said Apple’s new device fell short of expectations.
Hopes for the device had been high. In the words of The Wall Street Journal: “The last time there was this much excitement about a tablet, it had some commandments written on it.”
Amazingly, Apple’s iconic chief executive Steve Jobs managed to blast those expectations out of the water by showing a device that users cannot but crave.
Like the company’s other revolutionary breakthrough, the iPhone, the iPad is trying to define a new category of digital devices by giving customers something they didn’t even know they needed before Apple came up with the idea.
Analysts had predicted that the device could cost as little as $600 and sell 5 million units in its first year. But Apple outdid that with units starting at just $499, and a device that could appeal across a huge audience.
“It’s a mainstream device, not a geek gadget,” Apple enthusiast Mark Jaro said as he watched a live stream of the invitation-only event.
Some of the enthusiasm that rocketed over the blogosphere can be put down to Jobs’ legendary presentation skills, known in tech circles as the RDF, or reality distortion field.
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